CAMPAIGN

Protoype Concept Podcast Campaign: Artificial Intelligence and the Unique Expectations
of Employees

Project Type
Prototype Concept Campaign

Team
Content Marketing Director - Robert Murphy
Lead Senior Designer - Jennifer Wanderer

Contribution
Visual Design, Storyboard, Wireframe Landing Page, and Package Design (Direct Mailer)

I embarked on a side project aiming to explore new technologies, learn new skills, and revolutionize the presentation of podcast series. I chose an existing podcast article by Robert Murphy and shared my vision with him. Robert was eager to collaborate as he was also seeking new ways to present his podcast content. It was a win-win situation.

Together we created a storyboard that visually followed the podcast's narrative. I took charge of making the graphics, wireframe, and prototype animations. Our goal was to transform this into an interactive, parallax scrolling landing page, allowing users to enjoy the visuals, watch videos, and listen to their favorite RingCentral podcasts.

I created a few simple animations to showcase parts of the concept. If the project had been approved, I would have worked with animators and web developers to ensure a high-quality landing page. Additionally, I designed a direct mailer to engage customers with the launch of the new podcast series.

Although this project did not receive the green light due to budget and resource constraints, I thoroughly enjoyed working on it and gained valuable experience.

Concept: Landing Page

Concept: Animations

Concept: Direct Mailer